Viral Marketing can also thought of to be “word of month” marketing in the offline world. A typical example could traceback to what hotmail did on 1996 before the days of Microsoft acquired it. That basically give you some ideas on what viral marketing is all about. Now back to the earn 3311.40 example so how those two guys named Calvin and Jonathan did that let them make $3311.40 in only 24 hours?

According my source Kenneth Koh founder’s of Leadsleap.com Calvin and Jonathan offered a piece of keyword research software in the special offer section of Warrior Forum (onw of the popular online marketing forums). Well for some of you already familiar with warrior forum, the special offers section only allows selling products that are unique and very special to the forum. That is you couldn’t find it else where and with very special price. So what so special about Calvin and Jonathan’s keyword research software? The software comes up with a so called a rebrandable version. That is you can change the way the software looks then add 3 banners and 4 text links ads about your website inside the software.

Rebranding the software

For demonstration purposes, I have added a video to show what I mean here.

That is what I have given for my subscribers. You can have a free demo version by pressing here.

After you rebrand it. You can give it away, sells it or give it as a bonus to your existence customers. Imagine you are in SEO or PPC business, I think it is pretty cool thing to act as a bonus for newsletter subscription.

You can
see the live demo by clicking here .

So what do you think? Good? or not sure? It doesn’t matter, I will give you more examples on how
other marketers use the rebrandable and bundle with their packages as bonuses after you opt-in my list and get the free demo viral keyword tool here.

so you see you in my list. : )

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itself by offering a free email service and at that time, there was no companies were offering such a service Also for every email sent to outside there was a link saying “Get your free Hotmail email account. Click here” Soon Hotmail had more than 100 million members!

Successful Viral Marketing elements

To create a successful viral marketing campaign, according to Butterfly Manuscriptby Mike Filsaime, it has to be “Buzz worthy” What this means, basically something is worth while getting people to talk about. It may be a popular topics in a given period of time, something funny, controversial, new , easy to spread and most importantly what’s is it in for me (WIIFM)? . It will not spread if it is noting to do with anyone e.g. Free tips on saving you gas mileage.

An example of something worth while getting people to talk about: launch of Apple iphone, Ipod,
Nintendo Wii, Sony PSP, and so on.

Another successful case was what Burger King “discounted” their whoppers last year. Burger King created a buzz by telling their customers, whoppers their branded burger was discounted. Everyone was unhappy and thought Burger King management made a huge mistake. You can watch the video to see the action below:

What Burger King used controversy and happy with this campaign also, they have an option for you to send an email to your friend for video invitation and an option for you to embedded it to your website.
It did what I have discussed about, controversial, funny, easy to spread and anyone who goes to Burger King certainly cares about it.

Later I will show you more viral marketing case studies and also places which you can make money online by ready made viral ebooks or reports that you can use.