designing a more search engine friendly website layout and structure, and writing a better keywords (those words you type on Google, Yahoo or MSN search boxes) targeted website copy.

Heart of Online Business – Keyword Research

Keyword research should play the most important part when doing a online business. No matter you are trying to get your website visitors by means of SEO or trying to find groups of hungry buyers that searching for your product. Without choosing the RIGHT keywords, you’re putting your online business in vein.

Let’s say you have an online business about selling some weight loss programs that concentrating on fitness training. Now, how do you find the most appropriate keywords for your website? Just “weight loss programs” or “fitness weight loss programs”?. In the SEO world, most Gurus will tell you to choose the set of key phrase that have larger search volumes but have little competition. That’s may be true but in most cases people are just concerning if it brings result. If the weight loss program (let’s assume it’s FDA approved and make no harm to the human bodies), can bring results, most people will just follow. No matter, it is a diet one, fitness one, and so on. Therefore, to me, I’ll find one who has the most search volumes no matter it has more competition or not. However, just in case people are searching for nutrition weight loss programs, I will add them on my website copy.

Therefore when choosing keywords, the most searched one should be your main focus, other than that it acts a supplemental.

Therefore, why these webmasters fail to make any sales reason No.1 perhaps lacking of keyword focused.

Reason no.2 that I can think of is, their website copies are not good enough to close the sales or it does not excite the search engine users to click on your listing. The reasons for that are often in terms of search engines, many webmasters are too lazy to put on an appropriate title, META descriptions or META keywords tags on their websites. They just put things liks “XYZ Company”, “DigitalCamera.com” on the site’s titles and that is! Unless your XYZ company is a very famous one, otherwise who knows what your company is selling/providing etc? You should add more words to best describe your company products or services in the limited amount of space. (Google displays maximum of 64 characters on the title tag and anything longer than that shows e.g “Digital Cameras Revie…” at the end on the search engine results listing)

Back to our example of “weight loss programs”, the more appropriate title will be
“Weight Loss Fitness Programs – Lose weight in a Healthy Way”.

so the second point is writing a better title for your website helps achieving in higher click through rate. Thus may result higher sales.

So next time, before you set up a web business, perhaps you know find out which keywords you want to focus first, then you build the website.

I hope these information helps.

and today we are going to look at some secret weapons that I am using and give me giveaway sign up conversions and high click through rate: ViralURL Gold Membership . ViralURL is developed by 2 marketers Frank Bauer and Colin Klinkert. It is a mixed system that combines affiliate link cloaker, email list builder and free credit based ads system. As a gold member, you can email your ads to 3000 random members in 3 days. The best part that I like about this system is it coverts about 5% of my gold mailing to many giveaway sites. The system is best used for giveaway, free stuffs and so on. It is one of my secret weapons.

Another secret weapons that I am using is by submitting this blog to blogcatalog.com (a social networking sites specially for bloggers ), join their groups and also discussing various issues on their related forums. At the end of the post, I would left a referral link to a giveaway site that I was promoting and said on the text that it was “the last days that they could get x+ (where x is some numbers) free gifts. so sign up now!” something like that. The idea is to get the members of the group feel it is an urgent matter. If they don’t it now, they might miss a chance of getting free products. It’s better for you NOT to copy to my text but think of something that brings “sense of urgency“. You can use it with forums that we discussed earlier or other social networking sites.

The last secret weapons that you should consider using is using a method called “cross promotion” That is you signed up as contributors on various giveaway events. For each giveaway event, you set up a different autoresponder so you know where are your subscribers coming from. As an example, you signed up 3 give away events as contributors named event 1, 2 and 3. Then you go and set up 3 different autoresponders accounts say A, B and C being autoresponder A for event 1, B for 2 and C for 3 respectively. Now let’s say event 1, 2 and 3 starts accepting members about the same time and you’ve got some subscribers from event 1 already. Then you cam go and send a message in autoresponder account A and tells them they can get more unique free gifts at event 2. After that, when you’ve got subscribers in autoresponder B, you can also email them they can have more valuable freebies at event 2 or 3 or both. That is what I mean by “cross promoting”

The same idea can be applied to safe list referrals, list builders such ViralURLs that we discussed early on. That’s about it for this series of how to succeed in any JV giveaway events. Of course these strategies can be used with other sites that you have. I strongly hope you can be benefited from these strategies that we discussed and certain please leave us a comment so that we can improve our site content.

Thanks very much.

If you haven’t signed up IM giveaway, today is the last day to do so where you can get 600+ quality products at ZERO cost! So Just sign up here now!

related to the JV giveaway site that you want people to sign up. For instance, I will write some posts that tells people “how to make money online with no money at all” this type of article and post it to my blog. Another idea you may try is Google the related topics and see what good articles you can come up with. The idea is to write something that interests people. After you’ve got your article ready, now you can start bookmarking.

If you have some experience on social bookmarking, you will know there are high traffic, medium traffic and low traffic sites. Not every sites are created to have the same users and also some are created to target specific niches outside of “Internet marketing” or “make money online“. Therefore, when you go and sign up, it’s better to spend a minute or 2 to determine if it the sites allow your target niche to be on their bookmarks.

Finding high traffic bookmarking sites

You can find the high traffic sties by a hard way and by an easy way. The hard way, you log on to traffic statistic sites such as Alexa.com and search for the bookmark sites ranking (note: Alexa displays sites that they believes to have highest numbers of visitors as rank 1, the second most visit web sites as rank 2 and so on. In other words the higher the number, the site is believed to have more numbers of visitors but it is not accurate and should act it as a reference.)

The easy way is use a social bookmark tools like Social Poster or Social Marker which contains the site information such as Google Page Rank and Alexa ranking. Also you can “preset” your blog post title, description, and URLs to the Social Marker or Social Poster then you can post your blog posts to various sites. The benefits for that is your blog post will gain publicity and therefore increase your chance of getting referrals.

The most effective bookmark sites that get traffic so far by experience from “make money online” niche are Digg, StumbleUpon, Delicious, Technorati, and Propeller. They seems are the most popular bookmark sites and can drive most traffic to your sites. So be sure you signed up those sites and book mark your post using either Social Poster or Social Marker today.

Tomorrow, I will you a secret weapon that I used, it works for me, may it works for you, I don’t know but I will show you anyway. Thus stay tune!

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